Features

Adyah dynamically calculates the micropayment price and yield based on each program's CPM, fill rate, and ad load.

Consumer

Now FAST gives viewers the freedom to watch what they love, without the ads. For as little as $0.30 to $0.90 per program, viewers can stream their favorite FAST content ad-free—whether it’s a late-night sitcom or a trending movie. No bundles, no subscriptions—just seamless access to the shows you choose, when you want them, without interruption.

That means a casual viewer might spend just $0.90 a month for two ad-free programs. More frequent watchers might spend $5 to $10 for over 20, still saving big compared to a $15–$18 monthly SVOD plan. And because this model is priced just above each program’s ad value, it not only boosts viewer satisfaction and loyalty, but also drives higher monetized ad impressions through our patented, AI-powered platform.

For over a decade, top brand advertisers have searched for ways to reinvent the interruptive ad model—especially as audiences have shifted away from traditional Pay TV and toward on-demand, ad-free streaming. Adyah FAST 2.0 answers that call.

While giving viewers the choice to stream ad-free, Adyah opens up new premium ad formats that offer more value and impact than standard 15- or 30-second spots. Advertisers can step into the experience through presenter status, pause-screen ads, and shoppable pods—native placements that feel integrated, not intrusive.

These formats drive higher engagement, brand recall, and interactivity, all while preserving a frictionless viewer experience. Plus, with AI-driven targeting and dynamic pricing tied to effective CPM, Adyah ensures that monetized impressions aren’t lost—they’re optimized.

For advertisers, it’s not just access to a highly engaged FAST audience—it’s a smarter, more scalable way to connect in the era of attention scarcity.

Advertiser

FAST Channels

As SVOD content providers juggle both ad-free SVOD and lower-cost ad-supported SVOD tiers, they’ve been forced to build separate teams, tech stacks, and workflows—driving up costs and increasing fragmentation across distribution models. Adyah FAST 2.0 offers a smarter path forward. By enabling ad-free viewing within the FAST environment, it eliminates the need to maintain separate SVOD offerings—creating a unified monetization and distribution framework.

Publishers retain full control over pricing per title, with viewer payments set just above effective CPM rates—unlocking incremental revenue from casual and loyal viewers alike. The model also supports AI-optimized monetization, allowing every stream—whether ad-supported or ad-free—to yield higher value.

With less operational complexity, increased MAUs, and a hybrid monetization layer that blends the best of SVOD and FAST, Adyah helps publishers streamline costs, expand reach, and grow revenue without sacrificing user experience

Smart TV manufacturers have long been focused on delivering cutting-edge technology, intuitive design, and immersive entertainment that enriches people’s lives. As CTV screens become larger, sleeker, and more affordable, the next frontier is elevating the content experience—with greater personalization, storytelling, and choice.

Adyah FAST 2.0 enables Smart TV platforms to offer ad-free viewing within the FAST ecosystem—unlocking a premium, viewing experience that users can opt into for as little as $0.30 to $0.90 per program. This model creates a new monetization layer that sits on top of existing ad-supported content, delivering incremental revenue to OEMs across their owned-and-operated channels and the hundreds of FAST channels they distribute.

With AI-enhanced ad optimization, improved viewer control, and a seamless UX, OEMs can deepen engagement, increase session length, and grow average revenue per user—without requiring subscriptions. Adyah empowers Smart TVs to lead not just in hardware, but in redefining the content experience itself.

The result? A more valuable, differentiated platform that drives loyalty, revenue, and competitive advantage in the living room.

Smart TV